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DA May

Starting a Business in Downtown Reading

Starting a business new logoThe City of Reading has partnered with Kutztown University’s Small Business Development Center to provide free and confidential assistance for …
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DID Escort Services

Please be prepared to provide the following information at the time of your request: · Exact time escort will be …
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“A Walk Through History”

Downtown Reading Historic Architecture Tour Berks County Courthouse – 633 Court Street  Six Otis Elevator passenger elevators, four of which …
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Reading Public Library Press Release

RPL Image2RPL BOARD OF TRUSTEES WELCOMES THREE NEW MEMBERS Reading Public Library’s Board of Trustees is pleased to announce that Toni …
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Reading Parking Authority’s New Mobile Parking System

New Payment Option Has Arrived at Parking Meters!   Motorists now may use Mobile Now to pay for a parking meters in …
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Downtown Beautification Projects

We hope you noticed and appreciate the planters that are hanging from the light poles along Penn Street in downtown …
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Past News Articles

News image“Push out the Pusher” WFMZ Video ~ Originally aired 4/4/13 “Downtown light poles get a fresh coat of paint” Reading …
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Soon-to-be-restored Penn Street Bridge is turning 100

Penn Street ViaductReading Eagle ~ Originally Published: 9/27/2013 3:19:00 PM By Liam Migdail-Smith and Craig Schaffer It’s seen a century of Reading …
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  • WFMZ Weather Updates

    WFMZ Weather Updates
  • The DID on Facebook

    • DID You Know??

      Did the Berks County Courthouse
      lights offer a weather forecast?
      Source: Darrin Youker, Reading Eagle
      Back in the days before AccuWeather and The Weather Channel, Reading had a rather unique way of letting people know the forecast. At night, red and blue lights on the top and sides of the Berks County Courthouse would change if the weather was going to be clear or cloudy, fair or stormy. Much like the Pagoda's lights used to announce baseball scores, the courthouse lights were a mass communications tool in the days before televisions were in every home. It all made sense, considering that the National Weather Service put a station on the 18th floor when the courthouse opened in 1932. A generation of Reading natives grew up with the courthouse lights acting as their weather gauge.

      Here was the weather code:

      Continued fair weather: All blue
      Continued storms: All red
      Stormy to fair: Top red, corner lights blue
      Clear to stormy: Top blue, corner lights red

      For decades, the security staff at the courthouse was responsible for getting the next day's forecast and adjusting the lights accordingly, said James Moorman, facilities director. But in the 1990's, it was getting tougher to find the right light bulbs, and some of the wires were no longer working. A decision was made to stop using the courthouse as a weather beacon. The red and blue lights were removed in 1995. But that doesn't mean the courthouse is now dark at night. Much like the Pagoda's steady glow, the courthouse shines with a yellowish hue and remains a prominent part of the Reading skyline.

      Not everyone realizes, however, that the tower in the center of Reading no longer forecasts weather. That news even caught a few seasoned Reading Eagle staffers off-guard. The weather lights were removed during a major renovation, Moorman said, adding that Berks County officials didn't make a major announcement about the change. Perhaps that's why it escaped many people's attention. Said Moorman, "I don't think we said a thing about it."

    • Timeline Photos
      Do you have an Event you want to post on our website - Please do
    • DID You Know?
      Reading Downtown Improvement District Authority's Environmental Services:

      * Landscaping
      * Weeding / Mulching
      * Pressure Washing
      * Graffiti Removal
      * Handbill Removal
      * Snow Removal & Salting from crosswalks

      35,004 (44 Gallon Bags) bags of trash were removed
      3,989 (44 Gallon Bags) bags of leaves were removed

    • Timeline Photos
      Easter Illustration from an old children's book in our archives.

      Easter Comes
      The Spring comes, the snow is gone,
      The meadows are turning green,
      The Lark sings, here and there
      One sees flowers blooming.
      Soon comes the Easterfest,
      Where for us in green grass,
      Many colorful eggs lie in the nest of
      The Little Easter Rabbit.
  • Events

  • Add your event

    Add your event

    Do you Have an event to submit to our calendar? If it is located downtown (within our service area) and open to the public, it's likely we'll include it. Complete event information to us for consideration.

  • E-Check (ACH) Payments Only

  • 2014 Assessment Information

    To make a E-Check/ACH Payment, please contact the office during normal business hours.

    Credit Card payments are Not available at this time, we apologize for the inconvenience this may cause ~ Checks and money orders made payable to: Reading DID

    Payment due dates are listed below:
    2% Discount If paid by April 30, 2014
    Flat Rate If paid by June 30, 2014
    10% Penalty If paid after June 30, 2014

    Optional Installment plan:
    Installment #1 Due by April 30, 2014
    Installment #2 Due by June 15, 2014
    Installment #3 Due by July 31, 2014
    Installment #4 Due by August 15, 2014

    Installment payments include $5.00 administrative fee per payment ~ Late installment payments are subject to penalties.

  • D.I.D. Authority Board Meetings

    The board of directors of the Reading Downtown Improvement District Authority will be holding its public meeting on Monday, April 28th @ Noon. The meetings are held at the DID office 645 Penn Street, 5th Floor
  • Downtown Main Street / Promotion & Marketing Meeting

    The Reading Downtown Improvement District Authority together with the Main Street Program conduct meetings to promote Downtown Reading.

    These meeting take place on the third Tuesday of each month at 7:45 am. The meetings are open to anyone interested in promoting downtown reading.

    The next meeting is scheduled for Tuesday, April 15th @ 7:45am
    Outside In - 601 Penn Street, 2nd floor.