What’s Happening Around Town
MidDay Cafes Will Be Serving Up Fun, Food, and Live Music!May 18 Summer’s right around the corner, and so are MidDay Cafés! Our popular annual lunchtime series kicks off on Friday, … Continue reading
It’s a “Park and Play” jam session!They’re jamming away with “Park and Play” in downtown Reading! This new free outdoor venture gives everyone access to two pianos side … Continue reading
Learn About Pianos, Concerts and More on New “Downtown Alive” TV Show Episode!The latest installment of “Downtown Alive”, DID’s monthly BCTV show, features two major entertainment announcements for center city Reading. … Continue reading
Lineup announced for 2016 Downtown Alive outdoor concert seriesSeveral big-name acts will be playing for free in center city Reading as part of the 2016 Downtown Alive … Continue reading
In the news
Music is in the air in latest Downtown Improvement District newsletterFree concerts by major league performers and a free, fun-filled piano-playing program — what more could downtown Reading ask for? … Continue reading
Ambassadors Lend A Helping Hand With Mobile PantryThe Greater Berks Food Bank held its first mobile pantry in downtown Reading on Wednesday, April 13, and DID’s Ambassadors … Continue reading
Read All About the Expanded Penn Street Market Here!Penn Street Market will kick off its season in downtown Reading on June 2 with an expanded look and some … Continue reading
What Do Successful Cities Have In Common?Cities that are successful have several common traits, according to a couple who visited numerousl towns around the country over … Continue reading
Check out the latest edition of “Destination: Downtown Reading!”The latest edition of “Destination: Downtown Reading!” includes an article on DID 2016 property assessment payments that are now being … Continue reading
Upcoming Reading Fire + Ice Fest Featured in Latest NewsletterThe second annual Reading Fire + Ice Fest is only weeks away, and you can make it bigger and … Continue reading
New Downtown Hotel, Holiday Parade in Latest DID NewsletterRead the latest about the soon-to-be-open DoubleTree by Hilton hotel in the 700 block of Penn Street, and … Continue reading
Reading Holiday Parade, tree lighting ceremony and more in latest DID newsletterIf you love parades (and who doesn’t?!), you won’t want to miss this year’s Reading Holiday Parade! This annual spectacle … Continue reading
New People Chronicles Video Focuses on DID Ambassador EffortsA new video shot by The People Chronicles features Shane Hillard, DID Ambassadors Manager, as he takes an early-morning look … Continue reading
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Installment #2 Due by June 15
Installment #3 Due by July 31
Installment #4 Due by August 15
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D.I.D. Authority Board Meetings
Reading Main Street/Downtown Promotion & Marketing Meetings
The Reading Downtown Improvement District Authority, together with the Reading Main Street Program, routinely hold Downtown Promotion & Marketing meetings to promote downtown Reading.
These meetings, which are held the third Tuesday of each month at 7:45 am. at the Outside In, 601 Penn Street, are open to anyone interested in promoting downtown Reading.